職位描述
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職位職能:
??大客戶經(jīng)理??
職位描述:
主要職責(zé) Major Responsibilities
1、 Assist NKAM to address KA business development strategy within owned national accounts, and initiate/manage business plan and annual contract accordingly
2、 Break down NKA annual target by brand by month by branch, and work with regional KA team to hit BP and penetration target within the investment budget
3、 Quarterly business review with national key accounts and implement the development opportunities
4、 Manage account’s P&L, tailor-made POA/SOP and other special promotion activity to boost sales achievement.
5、 Initiate exclusive promotion for KA channel and evaluate the promotion effectiveness
6、 Product list in and penetration in responsible accounts
7、 Provide prompt supporting and coaching to regional KA population in terms of account knowledge/negotiation and execution.
1、協(xié)助NKAM解決KA業(yè)務(wù)發(fā)展戰(zhàn)略，并相應(yīng)啟動(dòng)/管理業(yè)務(wù)計(jì)劃和年度合同
2、打破NKA的按品牌按月按分區(qū)的年度目標(biāo)，合理指標(biāo)的分解
3、定期對(duì)客戶進(jìn)行生意回顧，發(fā)現(xiàn)生意機(jī)會(huì)，并及時(shí)制定實(shí)施計(jì)劃
4、管理客戶的P＆L，量身訂做的POA/ SOP和其他特別的促銷活動(dòng)活動(dòng)，以提高銷售業(yè)績
5、啟動(dòng)KA渠道的獨(dú)家推廣和評(píng)估促銷活動(dòng)的有效性
6、產(chǎn)品清單的推廣和對(duì)相關(guān)客戶的普及
7、提供及時(shí)的支持并指導(dǎo)區(qū)域內(nèi)的KA的知識(shí)/談判和執(zhí)行
任職條件Qualifications
1、統(tǒng)招本科以上
2、5年以上消費(fèi)品行業(yè)重點(diǎn)客戶管理相關(guān)經(jīng)驗(yàn)
3、良好的溝通技巧
